Abstract
Since we are in need of a fresh wind for the Rari Chain, we worked hard the last months to design a new Reward Program which resulted in the Dropable Permissionless Minting App proposal which will feature decentralized access to a launchpad for artists, a new utility for the $RARI token which will involve curation of drops and a $RARI reward program. An all-in-one system up to date with the market.
At the same time, Rarible is working on Rarible v2. This means that they will also introduce decentralized access to a launchpad, not only for the Rari Chain, but for all blockchains. They also might want to use the available 400k $RARI rewards to promote that V2 once it goes live. On the other side, our proposal creates a revenue stream towards the treasury, so these $RARI rewards can be replenished.
This means our focus will really lean towards reviving the Rari Chain.
What we want to know from the community, do you have any feedback about the proposal itself, the mechanics, the vision, the features.
But on the same time, looking to the overal costs for development of the APP, marketing costs and working group costs, which will lean towards $150k USD, should we spend this amount in order to fulfill our goal?
Motivation
Once we look at the current market situation around NFTs, the market focuses on drops. Drops are affordable to mint and many of our competitors are miles ahead of us by offering decentralized access to a launchpad.
To catch up with this rapidly evolving market, we investigated our competitors, took the very best things from those competitors and turned it into 1 super system, the decentralized Dropable Permissionless Minting App for the $RARI Chain with $RARI upvoting features and a $RARI reward program attached to it.
We want to revive the Rari Chain and offer our creators and collectors the best possible tools to succeed in this beautiful world of web 3.
Rationale
The Dropable Permissionless Minting App is designed to make drops, exposure and rewards accessible for any artist, it makes collecting of NFTs and farming of reward points fun again and it enables a new way of curation for art.
Key Terms
Dropable - Permissionless Minting App
$RARI Upvoting feature
Reward Program
All-in-one Application
Campaign
KPI
Key Performance Indicators (KPIs) for Project:
Increase in Number of Participating Artists:
Aim to onboard a greater number of artists, expanding the diversity and quality of available content.
Expansion of Collections:
Focus on curating and launching new collections, enhancing the platformās offering and attracting a broader audience.
Growth in Collector Base:
Target a measurable increase in the number of active collectors, fostering a more engaged community.
Increase in Active Minters:
Strive to onboard more users actively minting, boosting overall platform activity.
Revenue Growth for Treasury:
Drive higher revenue generation directed towards the treasury, ensuring long-term sustainability.
Enhanced Use Cases for $RARI Token:
Develop and implement new use cases for the $RARI token, increasing its utility and adoption within the ecosystem.
Sustained Upward Trend in Mints During Campaign:
Monitor and achieve a consistent upward trend in the number of mints throughout the duration of the campaign, indicating successful engagement and participation.
These KPIs should provide clear, actionable goals to drive the projectās success. Let me know if you need further adjustments or additions!
Proposed GTM
Target Audience: Creators & Collectors & $RARI Holders
GTM
- First things first, the development of the permissionless minting app.
- Once we start the development of the permissionless minting app, 2 months prior to the start of the Reward program, weāll set up the marketing campaign to start off the promotion of our new permissionless minting app. Layer 3 quests will be used.
- Weāll find artists to launch with through art contests on The Hug and through wildcards by Rarible and the Rari Foundation itself, this will all happen in the month āNovemberā. Artists will be supported by creating their first drop in the permissionless minting app if needed. Rarible / Rari Foundation will boost these (partnership) drops.
- Market our way to the launch date by using our Social Media accounts and advertisement on the Rarible homepage.
- Make use of quests to start off the campaign. This will focus on social exposure and buying a $RARI token on the $RARI Chain and using that token to curate drops in the permissionless minting app.
- Start of Season 1 will come with lots of excitement.
- Dzonson will participate in and supervise the program during each season, reporting any suspicious activity, bugs and glitches in the app during our weekly working group calls.
- End of Season 3 will come with an evaluation period, platform fee structure will be changed and a possible termination or continuation of the reward program will follow.
Timeline
- DAO Timeline, Forum + Proposal + Execution - September
- Permissionless Minting App Development - October / November
- Weekly Working Group Meetings - Entire Timeline
- $RARI token on $RARI Chain upvoting integration - October / November
- Testing + Integration - November
- Start of Season 1 - December
- Start of Season 2 - January
- Start of Season 3 - February
- Working Group Evaluation period - First + Second week of February
- Forum Post Sharing Results + Recommendation - Third week of February
- New DAO Proposal - Last week of February
Details
Permissionless Minting App for the Rari Chain (Droppable)
ERC-721 and ERC-1155 open edition drops, fixed price / custom price.
-
Lvl 1 : 0.001 ETH - 200 points
Creator - 50%
Rari Foundation - 35%
Referral link - 15% -
Custom Price - 15 points per 0.0001 ETH
Creator - 100%
Rari Foundation - 0.0006 ETH (additional fee)
Referral link - 0.00025 ETH (additional fee)
- Minting Pages for every drop
- Farcaster Frames for all minting pages + referral links
- Once people click on the mint button, they can leave a message which will appear on the minting page.
- After minting a drop, a pop up will appear with the possibility to share the drop with their referral link, which is basically their wallet address attached to the minting page link.
- Take example by Mintpadcoās functions and UI as shown in the Rari Chain grants call. This will be our example to go, or maybe even a possibility to hire their devs or buy their app.
Super Member Dashboard
- Member Statistics on the home page
- Overall Leaderboard Rank
- Total Points (
a. Minting drops
b. Point commission for creators
c. Point commission for referral link
d. Upvoting
e. Bidding
f. Secondary Market Purchases
- Creator Earnings in ETH
- Referral Link Earnings in ETH
- Current $RARI Locked
- Live feed of activity happening in the Dropable app and reward program.
a. Referral Commission Earnings
b. New Mints
c. $RARI locks - Access to the Dropable permissionless minting app
- Explore page for drops, upvoted $RARI drops first accordingly.
a. Ability to filter - > upcoming drops - Lock Orders, a simple page to have an overview of all your locks, and the ability to unlock your $RARI, or lock more $RARI.
- Rewards
a. Explanation of the Reward program mechanics throughout the seasons
b. Claim button (Only 30 days to claim)
c. Tier Progress Bar
d. Roadmap with dates - Leaderboards
a. Global Point Leaderboard
b. Best performing drops in number of mints
c. Referral Earnings Leaderboard
d. Upvoting Leaderboard
e. Creators Leaderboard
f. Trending collections in secondary market volume (S2 + S3) - Create a drop brings you to the drop dashboard.
a. Create Drops
b. List of created drops
c. Edit drops - Admin Dashboard
a. Ability to expel drops and users from the reward program (in case of copyright strikes or cheating)
b. Adding / editing promo banners (grants program/advertisement)
c. Adding Drops that mint in exotic tokens, for example meme coins.
d. Custom Fees.
e. Only accessible by Rari Foundation / Rarible
f. Create or Assign drops on the Rari Chain that will earn ā¦% of boost in earning of points. (Rarible OG collection example, new mint)
$RARI Upvoting System
One of the new use cases of the $RARI token involved in this proposal, is the ability to upvote and boost point earning on drops by Soft Locking/Staking $RARI on drops.
For this to happen the $RARI token has to be bridged to Arbitrum first as proposed in the Forum post, these events will fall perfectly together on our timeline.
How the system will work:
- 100 $RARI locked = 10% point boost on drop
- 10 $RARI locked = 1 point every 4 hours
- Maximum $RARI locked per drop = 9,000 $RARI
- Maximum $RARI locked per drop = 1,000 $RARI per member
No cap in total per member
- Drop ends = no more point earning
- Unlocking = Manually or by Admin
Locked $RARI on Drops will immediately affect the pre-determined point distribution on drops.
Both Rarible and the Rarible Foundation will get 1000 $RARI each to use to promote and boost their partnership drops. Once the reward program ends these funds will be returned to the treasury of the Rari Foundation.
Rari Rewards No Gain = No Pain Tier system
Total Budget across seasons - 300k $RARI
Volume is based on Mints and Secondary Market Volume within the created collections through the permissionless minting app.
Budget per Season = 100,000 $RARI
-
Tier 1 = 10,000 $RARI
Volume needed = $1 USD -
Tier 2 = 20,000 $RARI
Volume needed = $200,000 USD -
Tier 3 = 40,000 $RARI
Volume needed = $400,000 USD -
Tier 4 = 60,000 $RARI
Volume needed = $600,000 USD -
Tier 5 = 80,000 $RARI
Volume needed = $800,000 USD -
Tier 6 = 100,000 $RARI
Volume needed = $1,000,000 USD
If not all $RARI rewards are used throughout the seasons, weāll send the remaining amount back to the Reward Wallet.
The community has to mint NFTs and trade on secondary marketing (Seasons 2+3) if they want more rewards.
Visualisation
(not the final design)
https://drive.google.com/drive/folders/10WEeHQad5jb7AkltoPZhi1oKGqYj4Iho?usp=sharing
Mechanics
Points Logic
This reward program weāll work with āPointsā. Each user can earn points for completing certain onchain actions in our permissionless minting app reward program. The points are according to the value of that onchain action.
The points for each member will reset to 0 at the end of each season.
Points for minting a drop are pre-determined, but can vary depending on the amount of $RARI locked on a drop.
- 0.001 ETH = 200 points - Excluding boosts
- Custom Price - 0.0001 ETH = 15 points - Excluding boosts
Values for secondary market purchases are tied to the USD value of an NFT at the time purchases.
- 1 $USD = 125 points
Bids will earn a minimum amount of points every 10 minutes, the biggest gain in point accumulation will happen once the bid gets accepted. This to prevent a bidding monopoly on drops.
- 1 $USD = 1 point - Every 10 minutes
Bids within a 75% range from the floor price will be eligible.
The most interesting part of the point accumulation lies in upvoting. Upvoting can earn a lot of points while it also encourages holders to use the $RARI token, but at the same time it boosts the points you get during the mint. In a way it earns you a lot of points, but also makes drops more attractive to mint since they earn more points for minting.
Proposed 100 $RARI locked = 10% boost in points on a drop, with a maximum of 9,000 $RARI locked per drop, which would result in a 10x boost (1000%)
Upvoting $RARI wonāt create volume directly, so they wonāt impact the Tiers in any way. Our aim is that more people will use the $RARI token to curate drops, which will lead to a boost of points earning on the drops.
Referral Link mints will earn fees, but also an additional 5% of the total points accumulated for minting. This will make it extra interesting for them to promote their links.
Total Point accumulation across the seasons will determine the participants % in the reward program.
Lets calculate some points!
9,000 $RARI locked - 900 points every 4 hours
9,000 $RARI locked on a drop = 10x / 1000% boost in points
5400 points every day.
162,000 points every 30 days.
0.3 ETH purchase volume - 0.01 ETH every day
Minimum of 2000 points every day excluding boosts
Minting 10 x 0.001 ETH drops a day
300 drops minted in 30 days
300x 200 points = 60,000 points
Points boosted by 200% = 120,000 points
Points boosted by 300% = 180,000 points
6 ETH purchase volume - according to the value of 10,000 $RARI at $1,50
0.2 ETH every day
Minimum of 40000 points a day
Minting 200 x 0.001 ETH drops a day
6000 drops minted in 30 days
1,2 million points in 30 days
Purchasing on the Secondary Market earns slightly more points in Seasons 2 and 3, but will be left behind by earnings on boosted drops.
Reward Program Mechanics
3 Seasons to begin with
- Minting + upvoting with $RARI + Referral link
- Minting + Trading + Bidding + upvoting with $RARI + Referral link
- Minting + Trading + Bidding + upvoting with $RARI + Referral link
Minting
- Predetermined points affected by the amount of locked $RARI.
- Creator earns 5% points on each mint when someone mints their drop.
- Referral link mints earn 5% of points for the referral also.
Trading
Points to be determined on value of NFT sale.
- 1 USD = 125 points
- 0,01 USD = 1.25 point
- 7.5% platform fee on each secondary market trade
Bidding
- Bidding will earn much less points, 1 point per $USD worth, every 10 minutes.
- Focus on points will be made once the bid has been accepted.
Upvoting
- 10 $RARI = 1 point every 4 hours
- Maximum of 1k $RARI lockable per drop.
- No limit of total $RARI locked per member.
Fees Splitting
All fees earned through the Dropable Permissionless Minting App, according to the proposed fees, will need to be set through the DAO. After the completion of the reward program the fees for the use of the minting app will change according the results from our evaluation.
Any changes in this fee structure will have to go through the DAO.
Rarible Rari Chain Marketplace fees (secondary market)
- We go with new marketplace fees for collections created through the Dropable App for the duration fo the Reward Programm, 7.5% additional secondary marketplace fees for the Rari Foundation.
Plan of Distribution
Earned $RARI rewards throughout a season will be distributed at the end of a season.
- Fully Automated
- Total point accumulation per user shared by total point accumulation gained by all users times the amount of available $RARI rewards.
- Claim period of only 25 days, any unclaimed rewards after that 25 day period will be send back to the Rari Foundation treasury.
- Amount of $RARI rewards per season according to the tier system.
- No locking period.
Proposed Budget
Budget 85K RARI for development of the permissionless minting app including the working group and marketing budget.
300k $RARI Rewards to start the launch with according to the tier system, remaining funds will be returned, or used for a continuation of the Reward program if successful. (no gain - no pain)
RARI Resources
- Technical Support (2x Developers)
- Co-Marketing Rarible X RARI
Budget Breakdown
Proposed 85,000 $RARI
60,000 $RARI - Development of the Permissionless Minting App by Mintpadco
- We spoke to the Mintpadco guys and they wants around $75,000 - $100,000 USD for the development of the entire app and the mentioned functions.
- If our proposal gets through in the DAO they can start in October.
- 11,500 $RARI Working Group Budget
-
Forexus: 4000 $RARI
Creator of the Reward Program / Working Group Supervisor
2000 $RARI paid at the start of the working group
2000 $RARI paid at completion of the permissionless minting app and start of the reward program. -
Dzonson: 3500 $RARI
Advisor of the Reward Program / Reward Program Floor Supervisor.
2000 $RARI paid at the start of the working group
500 $RARI paid at the end of each Reward Season, up to 3 seasons, total 1500 $RARI -
Developers Rarible / Rari Foundation: 4000 $RARI
Set aside for Rarible / Rari Foundation developers. -
Marketing: 11,500 $RARI
-
Boost Funds: 2000 $RARI (1k Rarible - 1k Rari Foundation)
ROI plan
-
85,000 $RARI - 27-8-2024 - $1,77 per $RARI - $153,990 USD total
-
Plaftorm fees for each mint done through the app.
- 27-8-2024 - ETH $2621
- 0.00035 ETH per mint = $0.91
What the Rari Foundation will earn in fees
Mints USD to Treasury Volume in USD
200,000 = $182,000 USD - $520,000 USD
300,000 = $273,000 USD - $780,000 USD
400,000 = $364,000 USD - $1,040,000 USD
500,000 = $455,000 USD - $1,300,000 USD
600,000 = $546,000 USD - $1,560,000 USD
700,000 = $637,000 USD - $1,820,000 USD
800,000 = $728,000 USD - $2,080,000 USD
800,000 x 0.001 ETH mints needed to play equal for the development of the Permissionless minting app, working group and to cover the total amount of 300k Rari Rewards.
Outgoing $RARI rewards = 30,000 - $53,100 USD
Outgoing $RARI rewards = 60,000 - $106,200 USD
Outgoing $RARI rewards = 120,000 - $212,400 USD
Outgoing $RARI rewards = 180,000 - $318,600 USD
Outgoing $RARI rewards = 240,000 - $414,800 USD
Outgoing $RARI rewards = 300,000 - $531,000 USD
According to the calculations we would need $1 million USD in volume across 3 seasons to play equal, according to 100k $RARI rewards.
Working Group
- Jana - Rarible / Rari Foundation WG Consult
- Forexus - Reward Program Creator / Supervisor
- Dzonson - Reward Program Creator / Floor Supervisor
- Addigator - Foundation Member / DAO division
- Developer 1 - Mintpadco
- Developer 2 - Mintpadco
- Developer Reward Program - Christiaan / Eugene
- Graphic Designer - Mintpadco
- Marketing Aubrey & James - Rari Foundation / Rarible
Source Document: